About
Join us for an in-depth thought leadership conversation on the direction of B2P marketing – what is it, how it’s new, and how it can benefit your marketing efforts. Plus, using your data more efficiently to cut out the clutter and reach decision makers.
Presenters
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Andy Johnson
Chief Data Officer at Adstra
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Kumar Rathnam
Head of Product, Digital Marketing Solutions at Dun & Bradstreet
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Marc Fanelli
SVP Digital Audiences North America & Global Operations at Dun & Bradstreet
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Anthony Vargas
Senior Editor at AdExchanger
Anthony covers publisher news and sell-side technology, with a particular focus on the rise of alternative datasets to replace those derived from third-party cookies. He also covers the gaming, digital audio and digital out of home markets. His previous B2B publishing experience includes covering the commercial audiovisual and music retail industries. He also has a background in literary publishing.
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