The Top Four Disciplines Needed for a Concept to Scale
For operators looking to expand beyond their first unit, the journey can be hazardous and full of questions. How do you know if the timing is right? Do you have the necessary resources and tools in place to make the next move? What location is best to engage with your target demographic? Let an experienced industry leader guide you through the four critical disciplines you need to master before expanding. From location selection and management systems to capital requirements and concept development, learn about the steps that are absolutely essential to take a profitable single unit and turn it into a multi-unit success.
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Closed captioning is available in 30 languages.
This webinar is approved for .75 CEU through Foodservice Consultants Society International, and .75 CEH through the American Culinary Federation toward the initial or recertification application for ACF certification. Please contact programming@winsightmedia.com for a certificate of attendance.
- Identify and review the four disciplines needed to scale any concept.
- Explore how to implement the necessary systems and reporting tools needed prior to expansion.
- Review the critical technology your operation must utilize to succeed.
Additionally, Ray is a Board of Director or Advisor with the California Restaurant Association and North Lake Tahoe Resort Association.
Ray was recently a board member with United Enterprise Fund (NYC), a private equity fund specializing in restaurant franchise investments. Ray has assisted with deal flow, due diligence, and participated with deal structure/ financing for numerous investments.
Ray is also a recognized national speaker and has presented in Chicago, Scottsdale, Los Angeles, Las Vegas, and Orlando. Ray delivered the keynote address at the Restaurant Leadership Conference, guest speaker at the National Restaurant Show, and invited speaker for the Nightclub & Bar show.
In 2005, Ray was the CEO/President and board member for Blimpie International (over $300 million in revenues), a 1600-unit franchisor based in Atlanta, Georgia. Ray was responsible for Blimpie’s corporate restructuring, return to a cash flow positive position, and sale of Blimpie franchising assets to Kahala Corporation.
As a veteran restaurant executive, Ray’s twenty-five plus years in operations include more than 200 store openings and direct responsibility for strategic growth. Ray has held corporate and management positions with several national chains: Bennigan’s, California Pizza Kitchen, Boston Market, Blimpie International and World Wrapps.
Based in Lake Tahoe, Ray lives with his wife, Christine, and two boys – Jacob (21) and Nicholas (19). Ray is active or contributes to the local International Rotary chapter as well as numerous non-profits including: Tahoe Women Services, Big Brother/Big Sister, Project Mana, Family Resource Center, Adventure Risk Challenge, High Fives, and many others.
