Webinar: A Great Wall of Difference: Key distinctions between US and Chinese trademark systems (and the troubles they can cause) by Alt Legal Community

About This Webinar

Navigating the differences between the US and China trademark systems is crucial for securing Intellectual Property Rights in China. In this webinar, Eligon IP Managing Partner Amy Hsiao will discuss the key differences between these systems and how they can create pitfalls for businesses. She will also delve into practical and effective enforcement strategies to avoid "whack-a-mole" issues in e-commerce in China. The webinar will conclude with eye-opening cases that have made headlines, providing valuable insights for businesses looking to protect their IP rights and succeed in the Chinese market. Topics will include:
* Key differences between the US and Chinese trademark systems
* Common pitfalls for businesses operating in both markets
* Pros and cons of registering IP rights in China
* Practical enforcement strategies and an overview of e-commerce
* Case studies and real-world examples to illustrate effective approaches
* Common questions and myths about Chinese trademarks

Everyone who’s registered for this webinar will receive an email with a link to the recording.

This webinar is pending CLE approval for 1 hour in 60-minute states and up to 1.2 hours in 50-minute states. For more information about CLE credit for Alt Legal events, including whether your state qualifies, check out this page: https://www.altlegal.com/cle-information/

Presenters

Amy Hsiao

International Trademark Practice Chair at Eligon IP

Amy Hsiao, co-chair of the Anticounterfeiting Committee at the American Bar Association, is a respected advisor in trademark law. Since 2022, she has served as an advisor for the Under Secretary of Commerce for Intellectual Property on TPAC. Amy has provided counsel to policymakers in the U.S., Europe, and China on trademark arbitrations and criminal infringement cases. Her work includes a significant contribution to the book _Landmark Trademark Cases in China_, where she analyzed 26 landmark cases. Amy's practice specializes in international trademark law and cross-border transactions between the U.S. and Asia, securing over 1000 wins for clients. Amy also chairs the International Trademark Practice at her firm, Eligon IP.

Brita McDaniel

Paralegal & Operations Manager at Eligon IP

Brita McDaniel is a seasoned intellectual property paralegal specializing in international trademark matters. With a wealth of experience, she adeptly oversees some of Eligon IP’s largest client portfolios, guiding the prosecution, maintenance, and enforcement of trademarks worldwide. Her clientele spans global fashion brands, Fortune 500 companies, and innovative startups. As a strategic thinker, Brita cultivates strong relationships with foreign counsel and legal experts, ensuring her clients benefit from a comprehensive and well-coordinated approach.