Searching Rescue: Advanced TESS Searches

Searching Trademark Office records is key to assessing whether a trademark is a good candidate for registration. In this webinar, former USPTO trademark examiner Ed Timberlake will guide you through searching Trademark Office records from the basic index to X-Search summaries.. Ed will guide you through crafting trademark search strategies broad enough to find relevant records while narrow enough to review in less than a week. Topics will include:
* How to perform basic and more complex freeform TESS searches
* How to use prior registrations (& refusals) to craft a trademark strategy
* What X-Search summaries are and how to use them for fun and profit
* What similarity and relatedness are and how they impact your trademark applications