Fragrance Sampling in the New Digital World

Orlandi, the international distributor of MultiScent 20™, introduces:
Claudia Galvao, the founder of the Brazilian scent tech company Noar™ who developed the digital scent technology, which enables consumers to smell up to 20 fragrances in a unique, intuitive, and sustainable way. This new technology can be controlled by the consumers' own smartphone or a store device, enabling a no-touch, safe sampling experience. The device can capture data and support digital marketing, e-commerce, direct to consumer sampling, in-store retail/travel retail, direct selling, training, and CRM initiatives.