Optimising the Customer Journey by Combining Beauty Media and E-tail Data

ABOUT THIS WEBINAR
There is an increasing realisation among our clients that to make the customer journey as seamless as possible, the disciplines of media and e-commerce must work more closely together. In this webinar, we will discuss the benefits of aligning the messages in media and on e-tail sites.
AGENDA
  • Media messaging and why it’s important
  • Price positioning and how you can stand out
  • Co-op advertising
  • Stock levels and missed opportunities
  • The importance of the product page
  • An example customer journey with recommendations
ADDITIONAL INFO
  • Duration: 30 minutes
  • Price: Free
  • Language: English
  • Who can attend? Anyone with the event link can attend
  • Dial-in available? (listen only): Not available.
FEATURED PRESENTERS
  • Webinar hosting presenter

    Christian Eckley

    CEO and Founder, mmi Analytics
    Full Profile
  • S

    Sophia Rendora

    Data Insights and Analytics Manager
    With many years experience in the beauty industry within a manufacturer as well as a retailer, Sophia combines her experience, mmi data and client data to consult on your business questions.
    Full Profile
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