How Great Customer Experience Drives Customer Lifetime Value

Overall, a great online customer experience is essential for driving CLV as it leads to increased customer satisfaction, retention, loyalty, and opportunities for upselling and cross-selling. Having a flexible technology ecosystem is imperative in meeting customer needs. Specifically, in this webinar we will cover the several ways that a great CX can drive CLV:

1. Increased customer satisfaction
2. Improved customer retention
3. Better customer loyalty
4. Growing Value Per Customer

SPEAKERS:

• Nadina Guglielmetti, VP & General Manager, Marketing, The Vitamin Shoppe
• Chris Hardisty, Senior Vice President, Ecommerce, Kendra Scott
• Dan Shim, Head of Product Marketing, commercetools
• Sean Daley, Head of Experience Strategy, Pivotree
• Moderated by Jill Dvorak, Chief Content Officer, CommerceNext

Sponsored by commercetools
and Pivotree

Photo by Sam Lion