AI is super-fast, efficient and available 24/7 to create perfectly serviceable, average content. But your brand’s not aiming for average, right?
At the same time, content teams are under pressure to increase their output, and AI is essential for this work. Therein lies the conundrum: You have to incorporate AI into your content-creation processes, but by doing so, do you risk losing the POV and unique insights that make your brand valuable?
Tune in to join Rep Cap Content Strategist Mary Ellen Slayter and Alaura Weaver, senior manager of content and community at Writer, as they walk through some of their favorite hacks for using GenAI to power your thought leadership practice.
Agenda
Uncover thought leadership-worthy insights from surprising sources in the flow of work.
Accelerate your time-to-publish, getting ideas out of your head and into marketable content at lightning speed.
Amplify and extend the impact of your resource-intense work, such as books and reports, through adapted content.
Duration
1 hour
Price
Free
Language
English
OPEN TO
Everyone
Webinar ID
108ea7d2ea88
Dial-in Number
Please register for this Webinar to view the dial-in info.
Before launching a content marketing firm, she served as director of content development at SmartBrief and as a columnist and editor at The Washington Post. She has an M.J. in journalism from the University of Maryland and a B.S. in agronomy from...
Alaura is the Senior Manager of Content and Community at Writer — the generative AI platform for enterprise companies. She leads content, social media, and community strategy across a variety of mediums, including the Writer’s Room blog and...