Getting the Most Out of Your Content Archive: From One-time Investment to Recurring ROI

ABOUT THIS WEBINAR
B2B companies spend billions of dollars on content marketing every year (PQ Media). But while it's positioned as a recurring ROI, does it ever feel more like a one-time investment? In this 30-minute sessions, B2B Writing Institute Founder and Fortune 500 content marketing writer Sarah Greesonbach shares her simple 3-step strategy for rebooting your content archives and breathing new life into the content you've already invested in.
  • Business & finance
  • Professional development
ADDITIONAL INFO
  • Categories:
    • Business & finance
    • Professional development
  • Duration: 30 minutes
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Yes.
  • Dial-in Number: Please register for this Webinar to view the dial-in info.
FEATURED PRESENTERS
  • Webinar hosting presenter

    Sarah Greesonbach

    Founder of B2B Writing Institute
    Sarah Greesonbach is the founder of B2B Writing Institute, where naturally talented writers learn how to break into business writing and create impactful marketing content. Since 2013, she’s operated B2B Content Studio, a freelance consultancy...
    Full Profile
  • 1603313311-074e0ebb9c5af2af

    Anne Ruder

    Full Profile
  • 1603333013-0d941d931022f847

    Tom Anderson

    Editorial Director at Rep Cap & Managing Editor of Managing Editor
    Tom Anderson is the editorial director at Rep Cap & managing editor of Managing Editor. His work has appeared in CNBC.com, Forbes, Kiplinger's Personal Finance, Money, Monocle and Wired. He was a 2008-09 Knight-Bagehot Fellow in Economics and...
    Full Profile
  • 1660154954-08cf0701cf8317c6

    Michael Thibodeaux

    Full Profile
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