By using both the 'science' of copywriting and the 'art' of storytelling, we can draw readers into our writing and help them engage with our message by weaving just the right stories into our pieces.
Presenters
Joseph Scordato
Claire Dwyer
Author
I am a woman reclaimed by Christ, a grateful daughter of the Catholic Church, a wife, mom, student of the interior life, writer and speaker.
Originally from Milwaukee, Wisconsin, I received a degree in Theology - and a husband! - from Franciscan University of Steubenville and transplanted to the desert of Phoenix, where I live with my husband and the five of our six kids still at home. Our oldest is about to be married, so I look forward to entering a new season of motherhood.
I work as Marketing Manager of the Avila Foundation and as editor and contributor of its primary website, Spiritualdirection.com.