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How to Boost Traffic with LinkedIn
About This Webinar
LinkedIn gave publishers an excellent Christmas present last year: a big bump in traffic. In the first month after LinkedIn changed its algorithm, Business Insider saw its referral traffic from the platform rise by 300%. LinkedIn is now one of BI’s top sources of social referral traffic and it’s a place where we’ve found we have a highly engaged audience that likes to spend quite a bit of time with our content. It’s also a place where a little investment can go a really long way.
Who should take this training:
- Social media editors
- HR and operations
- Audience development specialists
Agenda
- How to use LinkedIn to drive traffic to your site
- How to find the right voice for your audience on LinkedIn
- How LinkedIn can you help you build your presence on other platforms
- What tools are available to manage your LinkedIn page
- What type of content works best on LinkedIn
Categories:
ARTS & CULTURE
BUSINESS & FINANCE
EDUCATION & LEARNING
SCIENCE & TECH
Who can view: Everyone
Webinar Price: $19.00
Webinar ID: 8619e7fe9208
Featured Presenters
Head of Audience Engagement, Business Insider
Meena oversees audience development and social media strategy for Business Insider, Tech Insider and Insider. She has worked in a variety of roles for legacy media brands and digital startups, including as an editor for Yahoo Finance and as a reporter writing for Dow Jones Newswires and the Wall Street Journal.
Hosted By
DigitalEd is a series of live online trainings offered by MediaShift, the premier destination for insight and analysis at the intersection of media and technology.
Attended
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