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More than trolls: Tips and trends for digital crisis management

About This Webinar

The digital landscape feels more divisive than ever and can be a minefield for a brand’s reputation management.

Calgary Public Library experienced intense online targeting and harassment in recent years that spurned a new approach to online community management that sought to empower and protect staff, while navigating a commitment to intellectual freedom.

On March 27, I'll be joined by Mary Kapusta, Director of Communication and Engagement for Calgary Public Library, who will be sharing tips and tools to help guide your brand through issue response and hear how protests, targeted trolling, AI bots, misinformation, and more create new challenges for brands everywhere. 

We're so excited for this one!

Register today.

Who can view: Everyone
Webinar Price: Free
Featured Presenters
Webinar hosting presenter

Alyssa Pulford

Community Strategist
Alyssa started with HeyOrca back in 2021 when the community was filled with crickets. Through her time she has grown the HeyOrca Community Facebook Group to 11,000+ members, created the HeyOrca Stans program, and curated a daily newsletter for social media managers. In her spare time she loves to cook and spend time with her pup, Rue!
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Webinar hosting presenter

Jesse Luimes

Director of Marketing
Jesse is HeyOrca's Director of Marketing. Her focus is on increasing our pod size by growing HeyOrca's brand awareness through delightful experiences. Her goal: going mainstream!
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Webinar hosting presenter

Jessica Lui

Social Media Manager @ HeyOrca
Jessica is a Social Media Manager at HeyOrca. She's passionate about supporting fellow social media managers, and loves creating relatable, educational, and entertaining content that resonates with her community.
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Webinar hosting presenter

Lysle

Marketing Manager
Lysle is a social media manager turned direct-response copywriter. She's passionate about helping digital marketers craft compelling brand stories and build engaged communities.
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HeyOrca webinar platform hosts More than trolls: Tips and trends for digital crisis management

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