Social media news from February you NEED to know

Alyssa started with HeyOrca back in 2021 when the community was filled with crickets. Through her time she has grown the HeyOrca Community Facebook Group to 11,000+ members, created the HeyOrca Stans program, and curated a daily newsletter for social media managers. In her spare time she loves to cook and spend time with her pup, Rue!

Christina Garnett, a fractional chief customer officer and advisor, has a talent for boosting customer satisfaction and fostering brand loyalty. Her expertise spans from Fortune 500 companies to startups, touching every sector from agencies to small businesses. Christina excels in problem-solving, program optimization, and enhancing social media and community engagement, all with a focus on creating authentic connections between brands and their audiences.

Christina believes in real, authentic connections. That's her secret sauce for leaving a lasting impression on how brands and customers interact online. Her expertise in social listening and community building has landed her spots in HubSpot Academy (Social Media, Social Listening), Semrush Academy (Social Listening), and On Deck's Community Builder Program (Advocacy as a Growth Lever).

She's shared her insights at conferences like INBOUND and Digital Summit, as well as dozens of podcasts, bringing practical advice to those looking to deepen their brand-customer relationships. You can find her thoughts featured in Adweek, Forbes, The Next Web, PR Daily, and Digiday.

Jesse is HeyOrca's Director of Marketing. Her focus is on increasing our pod size by growing HeyOrca's brand awareness through delightful experiences. Her goal: going mainstream!

Lysle is a social media manager turned direct-response copywriter. She's passionate about helping digital marketers craft compelling brand stories and build engaged communities.

Jessica is a Social Media Manager at HeyOrca. She's passionate about supporting fellow social media managers, and loves creating relatable, educational, and entertaining content that resonates with her community.