About
Retail Media is now a $180 billion AUD global opportunity for 2023 according to WARC. With Retail Media being coined advertising’s third big wave behind search and social ads, keeping your eyes open and strategies agile might just be the difference between leading the pack and being left behind.

This session is not to be missed as you learn Retail Media 101 and how it can add value to your business. Hear from the industry experts as they share how to Unlock the Power of Retail Media, whether your’re a Retailer, Brand, Agency or Partner you’re sure to learn more about this hot topic.
Agenda
  • What is Retail Media and what are the benefits of using it to advertise products
  • How The Warehouse Group has implemented retail media to accelerate and scale their business
  • Best practices for planning and executing successful campaigns
  • The latest trends and innovations in retail media
Presenters
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Troy Townsend
CEO & Co-founder, Zitcha
With more than 20 years of experience in media and technology working across the European, North American and Australasian markets, Troy is an entrepreneur with a vision for applying clever technology to streamline and automate media buying and advertising campaign deployment.
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Jonathan Waecker
Chief Customer and Sales Officer, The Warehouse Group
Jonathan is responsible for maximising customer experiences and sales within The Warehouse, Warehouse Stationery and Noel Leeming brands. In addition, Jonathan is in charge of attracting, engaging and retaining customers through marketing, communications, customer experience and eCommerce activities, leading brand strategy and driving customer engagement across the Group’s portfolio of brands.
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Heather McIlvaine
Features and premium editor, Inside Retail
Heather McIlvaine is features and premium editor - retail at Inside Retail. In her nearly four years writing for Inside Retail, Heather has travelled to Shenzhen to cover the epic Chinese shopping event Single’s Day, doggedly reported the details of Amazon's launch in Australia, toured the biggest office supplies store in the world to understand the future of physical retail and followed the local fashion industry's pivot to making PPE during Covid-19.
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Inside Retail
As a trusted voice to the industry for over 40 years, Inside Retail’s dedicated journalists and industry insiders deliver unparalleled news, analysis and trends on retail across the globe.
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