About
You may have already launched a Community, or you’re thinking about one. Regardless of status, you’re going to need to build a team to get it started and keep it going. Now, Community is always perceived as a heavy lift. So, we’re going to try and take you through some best practices and smart plays to make sure it doesn’t always have to be.

Join BMC Software’s Matthieu Laurenceau and inSided’s Remco de Vries as they discuss how to build your community team and learn all the different roles and specializations that can help you keep your community thriving. In this webinar you’ll learn:
Agenda
  • Who owns Community. Is it a shared lift?
  • Different types of roles and specializations within community
  • At what point do you add additional roles or a dedicated community team?
  • Why internal and external advocates should be factored into your "team"
  • Core team, federated team, and external champions
Presenters
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Remco de Vries
VP of Marketing at inSided by Gainsight
Remco is the VP of Marketing at inSided by Gainsight. Briefly having considered a stint in the culinary world as a Pastry Chef, he came to the conclusion that he wasn’t good enough and ended up in Marketing! After 10 years on the B2C side running E-commerce Marketing teams, he made the switch to B2B and inSided, where he fell in love with the world of Customer Success and digital customer strategies, and decided to dive in. His main goal, make scalable Customer Success a reality for every SaaS company, and every type of customer. Other notables: He gained a Linkedin addiction. He met so many amazing people at even more amazing SaaS companies. He has an AMAZING team at inSided by Gainsight that make every day B2B life a LOT better.
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Matt Laurenceau
Sr. Manager, Online Communities at BMC Software
Matt is Head of Community at BMC Software. In the past 10 years, he transformed BMC Software’s community from a niche initiative to a mainstream Program, covering the full portfolio, including reactive and proactive engagement, and leveraging both public and private/secret programs. In the process, the core team grew by five times, new key stakeholders were curated, a major platform migration was done, and the core team changed Org.
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