David & Goliath Alliance - Couched in the golden armour of this famous anecdote, Rohan will talk about how new age enterprise startups (B2B) can build alliances with the Goliaths (top SIs, ISVs & OEMs). In 3 phases of Navigate, Establish value & be accountable you can ensure that you are creating an alliance with the Goliath or are quick enough to get out of an Alliance with Goliath which has limited or no potential but in the process burn through your quarters with no results.