Please note that all trainings are recorded, and all registrants will receive a copy of the recording. So if the timing of this training doesn't suit you - sign up anyway and watch at your leisure!
The marketing funnel, recognized as the first formal theory of marketing, remains a cornerstone framework for marketers and entrepreneurs today. But it’s more than just a theoretical concept - it’s a powerful, proven model that allows you to segment and target your prospects and customers based on where they are in their customer journey, whether that’s just becoming aware of your product or gearing up for their second purchase.
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Attend this session if you’re an entrepreneur or small business owner who wants to:
- Create a more effective marketing strategy but struggles to know where to start
- Save time by understanding how to target the right audience at each stage of the customer journey
- Increase conversions and boost ROI on your marketing efforts, even with limited resources
WE WILL COVER:
- The history of the marketing funnel
- The three stages of a simple e-commerce marketing funnel
- Tactics that work to influence each stage of the funnel
SPEAKERS
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Principal Customer Education SpecialistLover of cats, condiments, and sharing my marketing knowledge with the inspiring brands who attend our trainings. Creative writing in my spare time! -
Senior Customer Education SpecialistWorking out, sparkling water, and feeling the energy of our attendees are just a few of my favorite things. -
Customer Education SpecialistAvid yogi, amateur hiker, and dedicated foster dog mom. I love teaching, learning, and connecting with passionate people! -
Customer Education SpecialistVietnamese born, French bred, American brewed. I love helping people get the most out of technology in their work and life. Obsessive cat mom on the side. -
Customer Education SpecialistNature enthusiast, dog mama, and Texas native. I love inspiring and supporting customers towards reaching their business goals! -
Senior Customer Education SpecialistCat mom. Passionate about enhancing Klaviyo's tools and improve your experience and customer interactions!
