Intended audience: This training is held at a time that's European-friendly and will focus on European-specific SMS best practices. 

Please review our help article Where is Klaviyo SMS available? to check whether Klaviyo SMS is available in the country you wish to send to. As a reminder, you can send to recipients in these countries even if you are based elsewhere!

If you are based in North America, please join our North American training on the same topic, and if you are based in our APAC region, please join our APAC training on the same topic.

Event description: SMS is a powerful marketing channel that can speed up your customers' buying process and increase your marketing ROI. Understanding best practices and effective strategies will allow you to connect with customers on a new level. Once you decide how SMS fits into your communication strategy, it will become yet another medium to engage with customers in creative ways while driving revenue generation.

In this session, we'll cover: 

• SMS best practices
• How SMS fits into your current marketing strategy
• Use cases and examples of effective SMS strategy.