Proven tactics to make BFCM 2024 your most successful yet

ABOUT THIS WEBINAR
As you prepare for the most important time of the year in retail, it’s essential to understand best practices and winning tactics from marketers who have seen great success throughout the years. With this webinar, you’ll get a firsthand account of winning personalization tactics and the underlying data fueling growth for your peers with an ecommerce expert who has seen it all.

Ezra Firestone, founder of Smart Marketer and advisor to some of today’s most profitable ecommerce brands, will share proven BFCM email and SMS tactics across his 15+ year expertise.

So save your seat—it’s time to make 2024 your most successful BFCM yet.
AGENDA
  • Learn what’s top of mind for retailers this 2024 BFCM
  • Strategies from Ezra Firestone on what makes a BFCM successful + common pitfalls to avoid
  • Proven omnichannel tactics that worked and how brands can implement them
  • How Klaviyo helps drive the first-party data you need to drive BFCM growth
ADDITIONAL INFO
  • Duration: 1 hour
  • Price: Free
  • Language: English
  • Who can attend? Everyone
  • Dial-in available? (listen only): Not available.
FEATURED PRESENTERS
  • Webinar hosting presenter

    Elcee Vargas

    Lead Product Marketing Manager, Klaviyo
    Elcee is a product marketer with over 8 years of experience driving positioning, GTM strategy, and product adoption for startups and scale-ups. She is currently Product Marketing Lead at Klaviyo, where she is focused on driving platform demand and...
    Full Profile
  • Webinar hosting presenter

    Ezra Firestone

    Founder, Smart Marketer
    A pioneer in the ecommerce industry, Ezra Firestone is considered by many to be one of the world’s leading experts in the field. He has over 15 years of experience building multiple 8-figure businesses, including BOOM by Cindy Joseph and Zipify...
    Full Profile
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