BFCM Bootcamp: SMS List-Building Tactics to Get Ahead with Klaviyo Elite Brynley King

About this event: According to the 2024 Global Texting Report by Klaviyo and Recharge, 86% of consumers made 2 or more purchases in the last year after receiving an SMS from brands. SMS is a powerful marketing channel, and even more so around busy periods like Black Friday Cyber Monday (BFCM) by enabling brands to cut through the inbox noise and straight into consumer’s hands.

Klaviyo is your BFCM platform for omnichannel SMS, and if your clients haven't set up their SMS program yet, it’s not too late. Whether you’re new to SMS marketing or just looking to pick up some new tricks, join our BFCM omnichannel bootcamp to explore tried-and-true tactics to build a quality SMS list.

After we share a few strategies, Brynley King will take the stage to discuss how getting yourself ready with Klaviyo SMS will set you and your clients up for success ahead of the biggest shopping event of the year!

Attend this session if: You’re an Australian or New Zealand growth agency partner or freelancer offering marketing services to brands.

Tips for success:

• Complete the SMS Agency Certificate to learn how to position and sell SMS to your clients.


• Brainstorm questions that you’d like to ask our Partnerships team or Brynley in advance.