Discussion topics
• What is the opportunity and what is it not?
• The challenge of scale - SAAS vs publisher product thinking
• The audience insights differentiator
• Rethinking your structure to drive CLV
• The hybrid model opportunity
Agenda
Ad Tech Revenue
Presenters
Dan Loosemore
Chief Operating Officer, DatacenterDynamics
Dan has spent 12+ years in B2B media and is passionate about driving commercial growth through client insight and product development. He has helped scale two startup media companies to successful exits and since 2018 has been Chief Operating Officer at Data Centre Dynamics (DCD) - the largest media platform for digital infrastructure globally.
Fergus Gregory
Director, Collingwood Advisory
Fergus has a strong track record as a hands-on director with responsibility for commercial activities, memberships, subscriptions, publishing and events brands. He has developed business across multiple industry sectors in Europe, North America, and APAC.
Fergus led two major profit centres at Informa, and was responsible for The Drum’s global expansion in his most recent role as Group Commercial Director. He works with Collingwood Advisory’s clients on scaleup, sales strategy, and key product development.
Sandeep Saujani
CEO, Contentive
Sandeep is the CEO of Contentive, providing innovative content and marketing solutions for B2B communities including fintech, digital marketing, HR and finance. He was previously MD of Financial Services at Centaur Media, and has held senior roles at Econsultancy and Ascend.