By some estimates, the COVID-19 pandemic has fast-forwarded e-commerce adoption by up to 10 years. Now more than ever, brands and manufacturers need to ensure their e-commerce business is set up for success. During this presentation, presenters Barber and Sinclair will focus on the five “its” of e-commerce success: Have It, Find It, Display It, Price It and Deliver It. They’ll walk through actionable insights around fulfillment, marketing and content that will turn your e-commerce business into a competitive advantage today.