A talk by Cassie Peretore.

The PM role is hard. A PM is expected to be everything and everywhere - analytical, collaborative, creative, strategic, technical, influential, you name it. But no one person can do it all well, nor should they, because there is no one-size-fits-all PM. Every PM is uniquely different and valuable. This session will discuss how to identify your PM secret weapon, face your shortcomings, and become the most effective PM you can be.