WEBINAR DETAILS
  • About
    Chris Lochhead (Author of 'Play Bigger') joined us to discuss how rebels and innovators create new categories and dominate markets.
  • Agenda
    • Chris Lochhead's 12 steps to be legendary
    • Be Missionary not Mercenary
    • Don’t demand a share of the market, create a market
    • Create new demand rather than fighting for existing demand
    • "Category creation is the ultimate growth strategy"
  • Price
    Free
  • Language
    English
  • OPEN TO
    Everyone
  • Dial-in available
    (listen only)
    Not available.
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