Director, Mailing Services in Product Innovation, US Postal Service
Victoria Stephen is the Director of Mailing Services in Product Innovation at USPS. Vicki develops new mail products and integrated technologies to increase the effectiveness of Direct Mail as a marketing channel. She works with marketers, technologists, mailers, and printers to promote the value of mail, and leads efforts with the industry to encourage the link between physical mail and digital experiences to enable integrated marketing campaigns and drive better business results. Vicki and her team have worked collaboratively with industry and educators to create college-level curriculum and innovation challenges around the use of mail and technology in integrated marketing campaigns.
Vicki holds a BS in Industrial Engineering from the University of Iowa, and an MBA with a marketing concentration from the University of Chicago. Vicki is executive LSS green belt certified, and she has recently taken on a new assignment to develop a strategic plan enabling USPS to help support and grow Small Businesses across the nation.