Donna Northington is executive vice president of distribution financial planning & strategy for WarnerMedia Distribution, the domestic distribution and marketing arm of WarnerMedia. In this position, she leads a group that translates distribution strategic initiatives into financial and operating plans. Northington’s team works to develop rates, sales incentives, contract terms, annual budgets and long-range plans for WarnerMedia’s portfolio of domestic TV networks, premium channels and direct-to-consumer brands. She also assesses the economic impact of various business decisions and content acquisition targets and oversees the business operations department. Northington is based in Atlanta and has dual reporting to Rich Warren, president of WarnerMedia Distribution and Trey Turner, executive vice president & chief financial officer of WarnerMedia Sales & International.