Mounia Lalmas is a Director of Research at Spotify, and the Head of Tech Research in Personalization. Mounia also holds an honorary professorship at University College London. Before that, she was a Director of Research at Yahoo, where she led a team of researchers working on advertising quality for Gemini, Yahoo's native advertising platform. She also worked with various teams at Yahoo on topics related to user engagement in the context of news, search, and user generated content. Prior to this, she held a Microsoft Research/RAEng Research Chair at the School of Computing Science, University of Glasgow. Before that, she was Professor of Information Retrieval at the Department of Computer Science at Queen Mary, University of London. Her work focuses on studying user engagement in areas such as native advertising, digital media, social media, search, and now audio. She was co-programme chair for SIGIR 2015, WWW 2018 and WSDM 2020. She is also the co-author of a book written as the outcome of her WWW 2013 tutorial on 'measuring user engagement.

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