Customer Panel: Doing More with Less: How Sales Enablement Provides Oversized Value to Smaller Teams

Despite not having the same resources as enterprise companies, mid-market leaders feel pressure to deliver similar outcomes. These smaller teams are often expected to be "jacks of all trades," and execute on a variety of content while still delivering on ad hoc work that, at an enterprise company, would be owned by dedicated teams. In this session, Showpad customers in the mid-market will talk about how they’re doing more with less resources and how sales enablement is providing tangible value.