Webinar: The Rise of Reusables: understanding the impact & mapping a path to scale by Sustainable Packaging Coalition

About This Webinar

This session will look at an overview of the different reusable systems and their potential within the fashion e-commerce sector. It will then dive into a nuanced impact analysis versus a single-use system - accounting for key variables such as the return rate, % recycled content and distance travelled. Finally the discussion will be capped off with key recommendations and considerations for implementation, shaped by industry-specific case-study examples.

Presenters

Adam Gendell

Associate Director SPC, GreenBlue

Adam Gendell is the Associate Director of GreenBlue's flagship project, the Sustainable Packaging Coalition. Adams work with the packaging value chain touches on goal-setting, design considerations, and stakeholder engagement. Most recently, Adam spearheaded a collaboration between packaging trade associations, recycling-focused NGOs, and government agencies to conduct a robust nationwide study on consumer access to recycling systems. Since joining GreenBlue in 2010, Adam has developed and delivered training seminars for hundreds of packaging professionals and he has brought together stakeholder groups to lead work on topics ranging from life-cycle-oriented design to substantiation data for FTC-compliant recyclability claims. Adam also orchestrates the Coalitions Fall conference SPC Advance. Adam coordinates several Industry Leadership Committees and is a frequent speaker and writer on sustainability topics. In 2013 Adam served on the PAC NEXT Leadership Council.

Kathleen Rademan

Director Sustainable Innovation Platform, Fashion for Good

Kathleen Rademan is the Director of the Innovation Platform at Fashion for Good. Fashion for Good is the global platform for collaborative innovation in the fashion Industry. Together, we harness the power of innovation, practical action & collaboration towards a circular textile industry.

Kathleen is responsible for leading Fashion for Goods Accelerator Programme and for sourcing and implementing innovation within the plastics, end of use, CMT and traceability space. She leads the implementation effort through developing collaborative, global, multi-brand pilot projects with the most recent being the polybag to polybag project launched in December 2019.

Kathleen brings both financial and sustainable start-up experience to the table having spent six years in investment banking financing the retail sector and two years as Strategy Lead for Dutch sustainability startup Fastned. Under her direction, Fastned launched in four new markets across Europe. Kathleen has a background in financial mathematics and holds an MBA from INSEAD.

Rory Hugill

Innovation Analyst, Fashion for Good

Rory Hugill is an Innovation Analyst at Fashion for Good. Fashion for Good is the global platform for collaborative innovation in the fashion Industry. Together, we harness the power of innovation, practical action & collaboration towards a circular textile industry.
Rory is responsible for scouting, screening and scaling innovators in the areas of sorting, textile recycling and plastics across the fashion industry. He works with innovators, brands and other key stakeholders to drive disruptive change across the industry. Before his work at Fashion for Good, he had experience working in the field of impact investment.