About This Webinar
As organized retail crime continues to rise, asset protection and loss prevention professionals face constantly evolving challenges. This webinar will explore the value of expanding your retail security footprint beyond entrances and interiors, as well as showcase how License Plate Recognition (LPR) technology can play a pivotal role in protecting your employees, customers and merchandise.
Agenda
  • The evolving threat landscape in the retail industry and the need for a comprehensive security approach
  • The role of License Plate Recognition (LPR) technology in mitigating risks and extending security beyond retail store walls
  • Best practices for layering multiple security solutions to achieve maximum impact
Presenters
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Mike Combs
Retail Crime Consulting, L.L.C.
Mike has over 30 years of loss prevention and asset protection leadership experience from successful companies like Federated Department Stores, Macy’s, AutoZone, and the Home Depot.
He retired from Home Depot in 2023 after 16 years with the retailer. His latest role was the Director of AP where he led a group of 100+ world-class investigators supporting organized retail crime (ORC) and internal theft. Throughout his career Mike had wide ranging leadership roles supporting the supply chain, store-based, corporate and investigations. His career was marked by developing and leading teams to achieve successful results, both for the business they support and their personal career growth. He has a passion for using facts, technology, data and science to drive successful business strategies and solutions to reduce retail loss and crime.
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Rich McElwain
Solutions Consultant, Flock Safety
Rich McElwain is a commercial solutions consultant for Flock Safety, an all-in-one technology
solution, with more than 10 years of experience in law enforcement. Prior to joining the private sector, Rich served as a detective and patrol officer with the Cobb County Police Department in Georgia.
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Amber Bradley
Host, TalkLP
Amber Bradley, founder of Calibration Group, LLC, is a brand-positioning expert with extensive experience across multiple business disciplines, including marketing and public relations. Amber’s proven success in creating multi-tiered, strategic marketing and communication campaigns continues to yield unmatched results for solutions providers, as well as retail loss prevention and operations professionals.

Amber is the owner and host of TalkLP that provides valuable content to loss prevention and asset protection professionals through unscripted interviews about all different types of topics.

Amber also serves as Executive Director for the Restaurant Loss Prevention and Security Association (RLPSA), and is a contributing editor for the D&D Daily, a daily e-news outlet specializing in providing the most relevant news for retail loss prevention, safety, and security professionals.
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