Bordeaux Online
UK Market
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This session will give everyone involved in the trade, from producers and agents through to brand managers and retailers, an insight into current consumer behaviour.
Transcription textuelle :
There is no question that 2020 has been a tumultuous an... -
There are 45M Social Media users in the UK (that’s 66% of the population) how do you make sure that you are targeting the right consumer? Who, how and why is it important? In such a crowded digital space, how can you get noticed and establish a st...
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The second will offer a deeper dive into viniculture. Maturation methods, blending, parcel selection, non-sulphur, lower ABVs, and how young, ambitious winemakers are nuancing new wine styles in Bordeaux are just some of the topics that will be di...
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The first session will focus on the vineyard, looking at modern viticultural and sustainable techniques, new grape varieties, and the resulting young, fruit-forward reds, whites and rosés being created to suit changing consumer demands.
