About
Trusted analytics and predictive data models require accurate, consistent, and contextual data. The more attributes used to fuel models, the more accurate their results. However, building comprehensive models with trusted data is not easy. Accessing data from multiple disparate sources, making spatial data consumable, and enriching models with reliable third-party data is challenging.

In this webinar you will learn how to:

- Organize and manage address data and assign a unique and persistent identifier
- Enrich addresses with standard and dynamic attributes from our curated data portfolio
- Analyze enriched data to uncover relationships and create dashboard visualizations
Understand high-level solution architecture
Presenters
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Tim McKenzie
Director, Solution Architecture at Precisely
Tim McKenzie and his team are leading our innovation efforts enabling our customers to take advantage of new cloud technologies and unlock the value hidden in massive amounts of business data. With over 20 years of experience engaging with customers about technology, he has developed a proven track record of delivering unique industry solutions through data quality and location intelligence capabilities in cloud-native/big data environments.
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Neil Perry
Managing Editor at BizClik
Neil Perry is Managing Editor at BizClik and has two decades of multimedia experience. He has worked across regional and national brands for Global Radio, as a bulletin presenter, broadcast voice coach,mentor and news editor.

Neil moved into visual broadcasting in 2014 helping to establish one of the first local television channels as an assistant news editor, and executive producer of a topical discussion programme.

In 2017 he became the Visual News Manager at Archant where he developed a modern visual strategy balancing photography and video between digital, social and print media. He is also an experienced live host and facilitator both in person and in online environments. Alongside his media work he regularly works to help train the next generation of broadcast journalists.
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