COVID-19. A presidential election. Toilet paper shortages.
We had more major events in one year than the last 10. Never before has any industry, let alone the remodeling industry, experienced so many disruptors. But the industry adapted and thrived.
And the crazy part is that the changes that would have taken 10 years happened within the span of 10 months.
This “State of the Union” interactive webinar will explore how those changes shaped the remodeling industry this year and provide you with the sales, marketing, and leadership strategies to continue your growth in 2021.
Agenda
2020 remodeling trends and insights - what ACTUALLY happened?
What to expect in 2021 and how to prepare now
Strategies to get homeowners to buy this winter and beyond
Where to invest your marketing dollars in 2021
Chris Bache from Hatch
CEO & Co-Founder
Chris Bache is the co-founder and CEO of Hatch, a Y Combinator company. Their messaging app for home improvement and home services companies helps businesses be first to every new lead, rehash the leads that don’t buy, and communicate with customers throughout the entire journey.
James Waite from Hearth
Head of Partner Marketing
James Waite is the Head of Channel Marketing and National Partnerships for Hearth. Hearth is an alternative approach to home improvement financing that eliminates all dealer fees to contractors, works with 13+ lenders, FICOs down to 500, and can prequalify homeowners in 2-min or less, without touching their credit score. Hearth turns all customers into cash buyers and loans fund in as little as 24hrs. There is no underwriting criteria for contractors to join. Sign up today and fund deals tomorrow.
Chris Rice from improveit 360
Sales Leader
Dean Curtis from Ingage
CEO
Dean has a passion for the intersection of technology and business. He has served in leadership roles throughout his career at Apple, Palm, Intellisync, and Oracle. At Apple, Dean was instrumental in defining and executing the strategy for adoption of iPhone and iPad across the Fortune 500. He joined Ingage in February 2017 as the CRO / COO and was named CEO in October 2019.
Cassie Morien from Modernize
Senior Content Strategist
Cassie Morien is a senior content strategist with Modernize Home Services. For more than 15 years, Modernize has worked to connect homeowners with contractors and other home services professionals. In her role, Cassie creates and shares educational resources, eBooks, and articles that assist homeowners and contractors. Cassie also oversees Modernize’s homeowner surveys— analyzing data from thousands of homeowners to help home improvement professionals stay ahead of trends and preferences.
Kevin Donnelly from Webrunner
Co-Founder
Kevin is co-founder and head of customer success at Webrunner, a marketing company that helps contractors across North America acquire customers more predictably. With a background in management information systems, Kevin invests his time working closely with clients, to help them leverage industry-leading technologies and marketing best practices to ensure they see a positive return on their advertising dollars.