Welcome to HighRoad VirCon 2020

Follow the yellow brick road--data as the new gold

Thanks for joining us today!

Hello! We are excited to have you here. Below you will find links to each of the sessions. We have scheduled breaks throughout the day where you can find resources, ask Glinda the Good Witch a question, or chat with our presenters via Zoom on the Center of Excellence Rest Stop. At 4pm EDT, don't forget to join us for Oz Happy Hour for games & prizes!
The quest to success:
  • 9:00 - 9:45 AM EDT
    Keynote: Madame Failure Was My Favorite Teacher
  • 10:30 - 11:00 AM EDT
    HighRoad Spark Revolutionizes Data Integration for Associations
  • 11:00-11:30 AM EDT
    Get to the End of the Alphabet—Tools to Recruit New Generation
  • 12:00 - 12:30 PM EDT
    Stalk them with Kindness—Track Your User on their Journey
  • 12:35 - 1:00 PM EDT
    Show them the Money—Selling Your Board on a New Technology
  • 1:30 - 2:00 PM EDT
    HighRoad Spark―the Evolved Plus Connector
  • 2:00 - 2:30 PM EDT
    Quantify the Friendly Reminder: Retargeting + Cart Capture
  • 3:00 - 3:30 PM EDT
    I’m Ignoring Your Texts—Using SMS the Right Way
  • 3:30 - 4:00 PM EDT
    It's Not You, It's Me—Systematically Categorizing and Cleaning Your Data
    Wednesday, September 16, 2020 · 3:30 PM EDT

Get on the road to success

Ead-messages-offsite-icon-1