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About This Webinar
The UPC is already ubiquitous in food retail, but could 2D barcodes revolutionize how food manufacturers and retailers interact with consumers? Join us on May 13 at 2 PM ET as GS1 US's Ned Mears and CBIZ’s Waqqas Mahmood explain 2D barcodes and their impact on consumers.

The presentation will cover:

  • The basics of how 2D barcodes operate

  • What additional details can be shared with 2D barcodes

  • How manufacturers can leverage 2D barcodes to elevate a brand experience and better connect with customers

  • How retailers can deliver a seamless shopping experience while also improving operations

  • How solution providers can facilitate the transition to a new era of barcodes

  • How 2D barcodes could impact supply chain and foodservice operations

  • Success stories from 2D barcode implementation from around the world

  • A look at the Sunrise 2027 plan put forth by GS1 US


    • Don’t miss your chance to hear from industry experts on the transition to 2D barcodes in the retail space. The event will include opportunities for Q&A at the end of the session. Register today!

    All registrants will receive a copy of the recording.

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    Sponsored by:

    CBIZ
    As of November 2024, Marcum LLP is now a part of CBIZ. Our Food & Beverage Services group has the perfect recipe of knowledge and service capabilities to help you stay flexible. Our professionals provide the accounting, tax, and consulting services so that you can concentrate on the growth of your business.

    Just as our service capabilities are diverse, so, too, are the types of food and beverage clients we serve, including distributors and manufacturers, importers, restaurant chains, processors and packaging, agribusinesses, and retailers.

    CBIZ, Inc. (NYSE:CBZ) is a leading professional services advisor to middle market businesses and organizations nationwide. With unmatched industry knowledge and expertise in accounting, tax, advisory, benefits, insurance and technology, CBIZ delivers forward-thinking insights and actionable solutions to help you anticipate next steps and accelerate growth. Learn more at www.cbiz.com.

    GS1 US
    GS1 US enables companies to power their supply chains to deliver safe, consistent, authentic, and trusted experiences. Best known as a source for UPC barcodes, GS1 is a not-for-profit, global data standards organization that creates a common language for companies to identify, capture, and share trusted data that links their physical and digital supply chains. Millions of businesses around the world power commerce with GS1 Standards. Learn more at www.gs1us.org.

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    By registering for this webinar you give your consent to the processing of your personal data for direct marketing purposes, including by selected third parties, in accordance with the Food Institute Privacy Policy. You can withdraw such consent at any time by clicking on the Unsubscribe link contained in our emails.
    1728570207-7d4e47d5d8473d2e
    Waqqas Mahmood
    Senior Director - Strategic IT Consulting, CBIZ
    Waqqas Mahmood is a director in the CBIZ Strategic IT Consulting group. He has been in the innovation space for almost two decades, helping organizations architect their digital future. Waqqas believes in creating a culture of innovation that nurtures new technologies and media that promote powerful and engaging solutions. He has a strong background in digital product management, human-centered design, and business transformation.

    Waqqas brings a solid understanding of structured strategy consulting from his experiences in the digital advisory practices at “Big Four” accounting and other national professional services firms. He has advised clients on digital strategy, IT modernization, customer experience, business process optimization and innovation, and has influenced mission-critical decisions by demonstrating strategic business needs and areas for operational performance improvement. He has hands-on technical program management experience and a solid track record of collaboration with colleagues, technology vendors, and partners.
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    Ned Mears
    Sr. Director, Global Standards at GS1 US
    Ned Mears specializes in developing and applying data standards for supply chain visibility, product traceability, and process automation. He supports various industries by leveraging the GS1 system of standards and data capture technology applications. With a background in production systems design, variable data management, and digital printing technology, he employs his experience and innovative spirit to help make things work.
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    Chris Campbell
    Vice President of Content and Client Relationships at The Food Institute
    Chris Campbell has been with The Food Institute since 2015, and currently serves as Vice President of Content and Client Relationships. He helps lead content direction across the company’s written, video, and podcast content. Additionally, he is the host of The Food Institute Podcast and acts as moderator for a variety of the company's webinars, seminars, and livestream events. Chris has covered several elements of the industry in his time with The Food Institute, including markets analysis, regulatory issues, mergers and acquisitions, and demographic reviews, giving him a comprehensive view of the state of the industry. Chris is an alumnus of Rutgers University, and is an avid hiker in his spare time.
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