UX Sheffield: Designing for the Human Mind
How can we use our knowledge of the human brain to become better designers? Come and join me as we delve deep into the workings of the human brain and explore how our knowledge of human perception can help us become better designers.
In this short talk we’ll look at:
• How our brains make sense of images
• Ways to write better content by understanding the way we read
• What tricks to use to grab the reader’s attention
• How to influence people’s decision making
If you're a generally curious person, you judge the designs made by others (for your job or just for fun) or want to improve the impact of your designs, maximise conversions, optimise landing pages, and create effective dashboards and adverts – this talk is for you!
Jonny is responsible for the creation of information architectures, wireframing, prototype development and the visual design of the user interface, along with conducting user testing.
Just some of Hugo’s recent project have been for EDF, Tesco, Sky, Pentland Brands and the Lawn Tennis Association.
