SBC, Computacenter and Amazon Web Services (AWS) are excited to bring you the third and final instalment of our three-part live webinar series that aims to show the iGaming world the power of Cloud in three logical steps.

After we revealed how iGaming businesses can achieve the right balance of unleashing the full potential of development capability with some excellent discussion with FanDuel in Episode 2 https://www.bigmarker.com/sbc-webinars/making-new-market-expansion-simple, we are excited to announce William Hill’s Director of IT Operations will be joining us for Episode 3: Leveraging Cloud, Apps, and Data to Personalise and Safeguard the Player Experience on 23 November at 16:00 BST/11:00 ET.

For any organisation looking to do something different within their business, or the market they operate in, the software and application layer is the very first part of the technology stack that they use as the vehicle to drive change. Research shows that those organisations that can build, test and release software quickly have a huge advantage over businesses that cannot – with some telling benefits inc:
- 4-5x faster revenue growth
- 20% more profitable on average
- 60% greater advantage on innovation
- 50% better customer satisfaction
- 40% better talent management

With research also stating that over 90% of current apps in use today will still be in use by 2025, and technical debt continuing to compound consuming more than 40% of the IT budget, this also represents a huge challenge for organisations.

‘Leveraging Cloud, Apps and Data to Personalise and Safeguard the Player Experience’ will focus on how iGaming businesses can harness software and application transformation to realise major financial, organisational, customer and employee benefits.

Special guest, Alan Alderson, Director of IT Operations at William Hill, will be joining us for a fireside chat session to reveal how William Hill are harnessing software and application transformation to realise major financial, organisational, customer and employee benefits.