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About This Webinar
A panel of podcasters who have won or been shortlisted for the Publishing Podcast Awards share their pearls of wisdom.
• What content makes an appealing podcast?
• How do you market/ promote a podcast?
• What revenues can it generate directly?
• What is the strategic value of a podcast?
• What do you wish you knew before you started?
Agenda
  • Developing Audiences
Presenters
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Anoosh Chakelian
Britain Editor, New Statesman
Britain Editor of the New Statesman and co-presenter of the award-winning New Statesman Podcast and the Westminster Reimagined podcast series with Armando Iannucci.
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Christopher Phin
Head of Podcasts, DC Thomson
Chris has led the development of the podcast portfolio at DC Thomson, starting with one local football podcast in 2019, and growing the folio to more than a dozen shows today, covering everything from education to business, sport to fiction, gardening to politics, and more. DC Thomson’s podcasts were downloaded more than half a million times in 2021. Chris has worked in publishing all this career, starting at Dennis, and most recently before his current position, leaving from Future as an editor-in-chief in 2014.
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Peter Houston
Co-Founder, Media Voices
Peter is co-host of the Media Voices podcast, discussing the business of media every week and interviewing senior publishing executives. He writes regularly about publishing, with bylines in The News Statesman, The Drum and What's New InPublishing. Peter is also co-founder of the Publisher Podcast Awards, recognising leading podcasters from the world of magazines and newspapers.
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