In light of the recent National Association of Realtors (NAR) settlement, there has been a LOT of confusion surrounding what constitutes a good buyer agency agreement. Many agents have been given lengthy, multi-page agreements by their boards or MLSs that can overwhelm or even scare potential buyers from signing.
This webinar aims to clear up that confusion by introducing what we believe is the best buyer agency agreement to use in any state, regardless of local licensing laws. By attending, you'll learn how to effectively present and communicate this streamlined agreement and its value and ensure that your clients understand its benefits without feeling intimidated.
This session will provide you with a comprehensive, step-by-step presentation strategy from the moment you first meet a buyer. You’ll learn how to explain why they should hire you exclusively to represent them, utilize effective visuals, and address common concerns such as paying your fee. Additionally, we’ll cover how to handle buyer questions in the context of the NAR lawsuit, motivate buyers to purchase a home after several showings, and clearly explain agency and its benefits to the buyer.
Agenda
Effective First Impressions: Master the buyer presentation from the first meeting, explaining why clients should hire you exclusively.
Visual Aids: Discover the best visuals to use when explaining the buyer agency agreement.
Handling Concerns: Learn strategies to address concerns about paying your fee and other common objections.
Buyer Questions: Prepare for and confidently answer buyer questions based on the implications of the NAR lawsuit.
Techniques to motivate buyers to purchase a home after 5-7 showings.
Clearly explain agency relationships and how they benefit the buyer.
Presenter
Darryl Davis
Darryl Davis has been a speaker and coach in the real estate business for more than 25 years. What makes him different? He's all about skills - the kind that not only helps agents find success, but also a career worth smiling about. Want to generate more listing inventory, feel more authentic as an agent, and have more joy while doing it? Darryl is the real estate coach for the job!