The challenge in social media isn't that it can't be measured. The challenge is that there are TOO MANY things that can be measured. But which of those metrics are actually useful in optimizing your programs, and improving your business?
This special broadcast is dedicated to answering that question.

Hall of Fame keynote speaker and founder of Convince & Convert Jay Baer will be joined by Nicole Van Zanten of social media services powerhouse ICUC. Jay and Nicole will unveil:

Which metrics are misleading, and why
7 social media success measures that matter most - Where and how to find those key numbers
The best way to create social media reports for supervisors and executives
PLUS: every attendee at this special presentation will receive a complimentary copy of Jay and Nicole's brand-new, detailed ebook: 7 Fantastic Social Media Metrics and New Ways to Report on What Matters.

This live broadcast is a rousing and dynamic summary of the full ebook. Register your space now to ensure you receive BOTH - they'll help you tap into the infinite possibilities of social.