Diversification has been a common trend in print for years, and as the industry and broader economy recovers many business owners will take a deeper look at diversification to future-proof their companies.

So, in this session we will be looking at what gives businesses the best chances of success when it comes to diversifying or adding new revenue streams, what are the common pitfalls, and what avenues represent the best opportunities – the big ideas or small step changes.

But is diversification your only option?

When the pandemic first hit, many firms quickly pivoted their businesses to ensure survival but as the economy reopens should businesses start to focus on their core offering rather than risk spreading themselves too thin as business activity ramps up? In fact, some have gone a step further and actually consolidated their offering to maximise productivity and margin and simplify their business model.

But which strategy is right for your business? While there's no one-size-fits-all answer, as the economy continues to recover this panel discussion will look at the pros and cons of diversifying your business model with new revenue streams or focusing on your core markets.

Our panel will share their own experiences and insights that will help you to frame the right questions. Hopefully arming you with the tools and information you need to make an informed decision about whether your company should stick or twist.

Learn About:
- What are some of the key diversification options for print businesses
- Dos and don'ts of diversification
- Dos and don'ts of consolidation
- How to bring your staff and customers on your journey
- What are the key skills required to maximise business agility