About
Google’s introduction of AI-driven Search Engine Result Pages (AIOs) has significantly transformed how users engage with search results. But what does this mean for your organic listings?

Join us on Friday 4th April from 9:00-10:00 AM as we delve into the latest developments and discuss their impact on organic search performance. In this webinar, we’ll examine how content strategies and SEO must evolve to succeed in an AI-powered search landscape. Gain practical insights on optimising for both AI and traditional search engines to ensure your key metrics stay on track amidst these changes.

Don’t miss this opportunity to stay ahead of the curve in the ever-evolving world of SEO!
Presenters
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Ann Stanley
Founder and Managing Director of Anicca Digital
Ann Stanley is the founder and MD of Anicca Digital, with over 18 years’ experience of online marketing. She provides consultancy, training on how to implement this framework across a range of digital marketing channels across Paid, Owned, Earned and Technical media (POET). The technical team at Anicca then provide digital marketing services to implement the strategy.
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Darren Wynn
Managing Director
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Zak Averre
Senior Account Manager
Zak Averre has been working in marketing for over 10 years. In that time, he’s worked across several continents, learning his trade at Saatchi and Saatchi Cape Town before moving to the UK to pursue a career in content management and generation.

Zak originally studied English Literature and Anthropology, which gave him the skillset to understand audiences, their needs, and how to effectively communicate brand messaging. He is always looking for ways to learn more about our relationship with communication and develop interesting ways to engage readers and help bring brands and customers together.
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