Fix the leaky funnel: Aligning automotive sales and marketing - an AM webinar in association with Mediahawk

In today’s competitive automotive retail market, every missed lead or misallocated marketing pound represents lost revenue. Join Mediahawk and industry leaders for an exclusive webinar on how automotive retailers can address their biggest marketing challenges—lead generation, return on investment (ROI) measurement and customer retention.

Discover how tools like call tracking and speech analytics empower automotive marketers to optimise their strategies, match marketing spend to sales outcomes and enhance the customer journey. Learn from real-world success stories of Mon Motors and AvailableCar on how they measure and enhance their marketing effectiveness and sales performance.

Panel with more TBC:

Harry Bott: Dirctor, MediaHawk
Michael Bell: CEO, AvailableCar
Jon Robbins: Head of Marketing & CRM, Mon Motors

Chaired by Tom Seymour: Contributing Editor, AM