Email is supposed to be dead, right? And yet, with all the new platforms vying for our time and attention, sometimes it seems like our inboxes are the only place we can maintain a little control.
Email newsletters still represent the channel with the highest impact to deliver business results for B2B companies. And unlike volatile social media platforms, you own this audience.
In this fast-paced, 60-minute webinar, we'll walk you through how to make the most of this powerful channel.
Agenda
Audience Growth: Build your subscriber base organically and sustainably.
Deliverability. Make sure your email actually makes it into your subscribers’ inboxes.
Content: Optimize every element of your newsletter -- from the subject line, to the preheader, to images and even the footer.
Categories
BUSINESS & FINANCEPROFESSIONAL DEVELOPMENT
Duration
1 hour
Price
Free
Language
English
OPEN TO
Everyone
Dial-in Number
Please register for this Webinar to view the dial-in info.
Before launching a content marketing firm, she served as director of content development at SmartBrief and as a columnist and editor at The Washington Post. She has an M.J. in journalism from the University of Maryland and a B.S. in agronomy from...