“Healthy” Claims and Front of Pack Nutrition Symbols
FDA is moving full speed ahead on redefining the criteria for the nutrient content claim “healthy.” The agency is also developing a FDA-approved symbol that can voluntarily be used on foods meeting the agency’s newest criteria for the claim and exploring the use of Front-of-Pack nutrition rating warnings.
This session will analyze:
• How the agency’s criteria for total fat, added sugars, and cholesterol content may change for “healthy” foods
• Which foods may lose the right to make “healthy” claims and which foods may gain a new right to be labeled as “healthy”
• What will the FDA’s “healthy” symbol look like and how will it be able to be used in marketing
• How will the FDA’s plans for Front-of-Pack nutrition rating symbols interact with the agency’s plans for “healthy” claims
Be ready and plan ahead with the insight provided by this in depth look at FDA developments on this key food labeling issue.
Bruce has extensive experience with such issues on both the national and international levels working with top officials at FDA, FTC, USDA, the Canadian government, the Japanese government, the European Commission, and international agencies including the Codex Alimentarius Commission and the World Health Organization. He speaks and lectures extensively on such issues and is often quoted in the media as a recognized expert in the field.
