Join host Spiro Morogiannis, Training Program Manager & BGU Instructor, and special guest Andy Berlin, Product Technical Service Representative, for an engaging episode of BGTV Tech Talk: MOA®/DOC® —The Why, The How, and The Opportunity.
Dive into key topics such as modern lubrication challenges, extended drain intervals, and advanced engine protection. Learn everything you need to know about BG MOA® and DOC®, including how it enhances oil performance and helps prevent costly engine repairs.
Discover actionable sales strategies and menu program examples designed to drive customer engagement and retention, all supported by practical case studies and customer-facing materials.
Don’t miss out—register now to enhance your knowledge and elevate your sales!
Agenda
Why MOA® & DOC® are critical for combating oil degradation and protecting modern engines.
How to effectively communicate its benefits and integrate it into your service offerings.
Proven sales and training techniques to boost revenue today.
Andy Berlin brings 26 years of experience
as a chemist and product technology
advisor to the BG Products R&D
team. He acts as a technical advisor,
helping international and domestic
distributors and sales representatives
understand BG...