NEW DATE: Wednesday 2nd December | 9:30 a.m. (GMT)
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Technology has been lauded as a sector that’s been pretty resilient to the pandemic. And the UK and Europe continue to be a hotbed of innovation.
But many marketers have found their budgets cut, demand has fluctuated and not every area of tech has been quite so fortunate.
What impact has such an unpredictable few months had on high growth tech businesses? And how’s that changing how they are getting their stories out to market?
Register today to join us on Wednesday 2nd December for our free webinar “Evolved storytelling for high growth tech brands”.
Together with senior marketing and comms experts at some of the world’s most innovative and fast growing businesses, we’ll discuss how the landscape has changed, how brands can build an impactful communications programme at each stage of their journey in such changeable times, and hear directly from the media on the stories they are craving.
Speakers:
- Angela O’Connell, Vice President of Marketing, Onfido
- Angélica Reyes, Head of Marketing, Europe & UK, Freshworks
- Gary Brotman, Vice President of Product & Marketing, Secondmind
- Maija Palmer, Innovation editor, Sifted
AGENDA
How comms and marketing strategies have had to adapt to a dramatically changed industry, consumer and media landscape
What impact the pandemic has had on the tech scene for both European and global brands
What the future holds for high-growth tech brands
What kind of stories the media, customers and investors are craving
How to bring to life your story at different stages of your brand's growth journey, and how's this evolving in the midst of a pandemic and recession
ADDITIONAL INFO
When:
Wednesday, December 2, 2020 · 9:30 a.m.
London
Angela O’Connell is VP Marketing at identify verification pioneer, Onfido. She runs the global marketing team at Onfido, one of the UK’s best-know fintech scale-ups, where she leads the company’s go-to-market strategy on its mission to widen...
Freshworks is a SaaS unicorn, helping sales, marketing, support, IT, and HR teams across the globe deliver the best customer experiences.
With over 15 years of experience in IT industries, she’s had a successful career at companies like...
Secondmind was born in 2016, with a clear mission: to empower people to make better decisions. Gary’s role is responsibility for the commercialisation and scaling of Secondmind’s Decision Engine to help businesses be more competitive, leading its...
Maija is the Innovation editor at Sifted, an FT-backed news site and community focused on Europe’s innovation economy. Before joining Sifted, Maija spent 19 years as a technology journalist at the Financial Times for 19 years, from starting as one...
André is MD of Brands2Life’s Business and Technology practice. He is focussed on building better stories with bigger impact for the largest brands in the tech industry as well as its fastest growing scale-ups.
Brands2Life is an independent comms agency with a passion for working with the brands that are transforming our world. Our clients range from corporations who are transforming with purpose, industry disrupters and online leaders and the pure tech players who are powering these transformations.