Quirk's Media
Upcoming
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Wednesday, March 12, 2025 · 9:00 AM EDTInnovative metrics from the Ehrenberg-Bass Institute, including mental availability (how often a brand is considered in buying situations) and mental advantage analysis (which buying situations a brand dominates), are revolutionizing brand growth ...
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Wednesday, March 12, 2025 · 10:00 AM EDTThe Kellanova team recently collaborated with EyeSee, a behavioral research specialist, to ensure a seamless launch of their new pack designs. Using EyeSee’s AI-powered predictive eye tracking, which is trained on 11.5 million eye-gaze data points...
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Wednesday, March 12, 2025 · 11:00 AM EDTAcross industries, organizations are facing a profound consumer reset. The aftermath of the pandemic, economic pressures like inflation and high interest rates and evolving social and demographic changes have transformed customer behaviors and exp...
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Wednesday, March 12, 2025 · 12:00 PM EDTTripadvisor needs to know more about travel trends than any organization on Earth. And that means understanding Black U.S. travelers – a historically underrepresented group with more than $100B in spending power.
Group Black, a media company com... -
Wednesday, March 12, 2025 · 1:00 PM EDTIt’s time for inclusive marketing to evolve. Are you ready to discover the next era – inclusive marketing 3.0 – and learn how to navigate market shifts and futureproof your brand?
Join us as we uncover innovative strategies to connect with divers... -
Wednesday, March 12, 2025 · 2:00 PM EDTIs your pricing and promotion strategy optimized for growth in 2025?
Economic uncertainty and shifting priorities have changed how consumers shop. For companies, the challenge is to remain competitive while delivering meaningful value. Even with ...
Series
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SeriesThe Quirk's Virtual – Consumer Reset will be held on March 12. The series will focus shifting consumer trends as a result of social and demographic factors like the inflation and rising interest rates and the aftermath of the pandemic.
For more d... -
SeriesAll presentations are now available on-demand for registered attendees!
Click the logos below to view the recording or for more details on each session.
The Quirk's Virtual – AI & Innovation focused on new methods, new products and new soluti... -
SeriesThe Quirk's Virtual – Data Quality was held on November 20, 2024 and focused on tools and techniques for preserving data integrity and preventing data fraud in the marketing research and insights industry.
Recordings are available to watch on-de... -
SeriesThe Quirk's Virtual – DIY Research event will focus on various topics from keeping research in-house to using tools to do it yourself.
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Webinar SeriesQuirk’s held its third annual virtual event on October 18-19, 2023. While nothing can beat in-person events for networking, a full 97% of the Quirk’s audience is unable to attend in-person events due to timing, geography or costs. This virtual eve...