Managing Editor Live 2021

Watch sessions on demand

Now Available on Demand

The show's over, but the learning doesn't have to stop.

Our theme this year was Flex, to reflect all the creative ways content marketers and brand journalists are continuing to adapt in the new economy.

Meet The Speakers

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    Kristin Gribben
    Senior Manager of Content Marketing at Aon
    Kristin Gribben is a senior manager of content marketing at Aon. After
    working as a reporter for 10 years in a variety of roles, Kristin pivoted to a career in content marketing. At Aon, she is responsible for managing content spanning the firm’s human capital business, including writing, editing and data visualization. Kristin is passionate about telling a good story and is confident that even the driest of subjects can captivate the right audience if told in a compelling fashion.
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    S. Mitra Kalita
    CEO & Co-Founder of URL Media and Publisher of Epicenter-NYC
    S. Mitra Kalita is a veteran journalist, media executive, prolific commentator and author of two books. She is CEO and publisher of Epicenter-NYC, a newsletter to help New Yorkers get through the pandemic. Mitra is also CEO and Co-Founder of URL Media, a network of Black and Brown owned media organizations that share content, distribution and revenues to increase their long-term sustainability. Mitra was most recently SVP at CNN Digital, overseeing the national news, breaking news, programming, opinion and features teams.
The Sessions
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    Think Like a Content Boss with Jennifer Barrett
    Jennifer Barrett, head of content at Fidelity and author of the book “Think Like a Breadwinner,” discusses her journey from financial... View more
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    Speed to Market-ing with Randy Frisch
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    Representation Matters: Using Content Marketing to Enhance Diversity, Equity, and Inclusion with Kelley Butler
    In addition to driving clicks, conversions, and MQLs, content marketers have the additional — but just as daunting — role as gatekeep... View more
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    Inside Out: Using Your Proprietary Data to Drive Your Content Marketing with Kristin Gribben
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    How to Create a Content Strategy to Reach Your Audience Where They Are with Albert Qian
    As modern marketers, we’re challenged with appealing to an audience that consumes content in drastically different ways. We need to d... View more
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    Catalyst for Change: A Conversation with S. Mitra Kalita
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    Mirror World: Doubling Down on Multiversal Events with Stephanie Izquieta
    Stephanie Izquieta, events content manager at Coindesk, explains why event organizers need to think beyond physical location and begi... View more
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    Let's Tell Better Stories: How Marketing & HR Can Team Up to Amplify Diverse Voices with Rocki Howard
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    Reimagine How You Tell Stories on Social Media with Lyanne Alfaro
    Lyanne Alfaro, a supervising producer and social media content director at Nasdaq, has spent her career working with emerging platfor... View more
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    How to Stand Out on Video and Boost LinkedIn Presence with Lorraine Lee
    In a world that’s increasingly relying on video, knowing how to present yourself and your message over video is going to be critical ... View more
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    The Future of Content Strategy: A Panel with Luke Collins, Kelly Peters and Kanoe Namahoe
    Content is a powerful engine for generating and capturing business value, but that kind of magic doesn't happen by accident. You need... View more
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