Quirk's Virtual – Data Quality

About This Series

The Quirk's Virtual – Data Quality was held on November 20, 2024 and focused on tools and techniques for preserving data integrity and preventing data fraud in the marketing research and insights industry.

Recordings are available to watch on-demand by clicking on the company logo for each session below.
Sessions in this Series
  • Spotting the Invisible: Cultural Considerations in Fraud Prevention
  • Boost Your Data Quality: Centralize Your Qual for Better Insights
  • Enhancing Respondent Engagement for Better Data Quality
  • Using AI to Drive Survey Data Quality: A U.S. Benchmarking Study
  • Evaluate Your Research Partners on 7 Key Data Quality Criteria
  • Enhancing Data Integrity with AI+HI Fraud Detection
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